Brian O’Kelley
CEO, Scope3
On agentic infrastructure, AdCP, and what interoperability actually changes.
Wednesday 24 June 2026 · 9:00–10:30 CEST
Plage Belle Plage · CannesA morning invitation
Signals on the Riviera.
A beachfront breakfast in Cannes on how the data layer must evolve to support advertising’s AI shift.
Hosted by Above Data · Wednesday 24 June 2026, 9:00–10:30 CEST.
Plage Belle Plage · CannesScroll
The session
The Evolving Data Landscape.
Data utilization was designed for manual workflows. AI systems require live, interoperable signal.
01Deterministic event-level data
02AI-driven activation
03Interoperable consumer signal
04Continuously updating signal systems
05Agentic buying and activation
06Signal designed for machines, not dashboards
Who’s speaking
The conversation.
Signal owners, platform leaders, and operators rebuilding the layer underneath advertising.
Gabriel DeWitt
Head of Consumer Monetization, Yahoo
What AI changes about how a major platform accesses and acts on data.
Moderated by
Tom Triscari
CEO, Quo Vadis
Guiding the conversation on how advertising’s data layer shifts as AI takes over decisioning.
Data Company Leader
(to be updated shortly)
How a major consumer data company is preparing its signal for machines to access and act on.
Luke McGuinness
President, Above Data
Why static audience systems break under AI, and what continuously updating signal looks like instead.
The invitation